Chief Executive Officer
Founded Achievement Awards Group in 1981 as an incentive merchandise business. Has grown the company into a multi-faceted performance improvement organisation with expertise in the human behavioural sciences. Certified Human Performance Technologist. Drives strategy with a keen eye for innovation. Guides new product development. Hands on management.
Leads development of innovative, effective performance solutions through collaboration and relentless client focus. Orchestrates synergy between people and processes to meet new challenges, generate new ideas and find new ways to engage. Passionate about tapping the full potential of people and performance.
Prof Kurt April
Shareholder and Executive Director of AAGroup
Adds great value to discussions and decisions on the evolution of the company. A Sainsbury Fellow and tenured Professor of Leadership, Diversity & Inclusion at the GSB, University of Cape Town, SA; Associate Fellow of Said Business School, Oxford University, UK; Research Fellow of Ashridge-Hult, UK; Faculty Member of Duke Corporate Education, Duke University, USA and Visiting Professor at London Metropolitan University, UK.
Dr. Preeya Daya
International consultant, executive manager and academic advisor
Specialises in workplace performance improvement programs and strategic human resource management, including organisational behaviour. Is an independent consultant to AAGroup, providing academic expertise on contemporary workplace performance theories and practices. She is an AAGroup Shareholder and passionate champion of enriching performance through people.
CEO of 118Contact Centre (PTY) Ltd
Significant combined experience in the contact centre, financial services, telecommunications and logistics industries. Rich perspective on business and technology. Sound history of close collaboration with AAGroup across contact centre and IT services. Contributes valuable expertise as an AAGroup Executive Director and Shareholder.
General Manager – Shared Services
Leads Shared Services portfolio including all human resource functions and multiple client contact centre services. Ensures all staff deliver consistent, efficient, first class support to every participant, every day. Is an AAGroup Shareholder and maintains high service level standards with care, humour and commitment.
Leads a multi-disciplined team of sales executives and advises on development of best fit, customised client solutions. Frequently speaks at professional industry conferences. Certified Human Performance Technologist.
Leads a team of passionate loyalty marketers and analytics experts to deliver sophisticated, creative loyalty solutions. Veteran advertising executive with deep understanding of big brands, consumer psychology and relationship marketing.
Rewards and Fulfilment Services Director
Leads a smart, future-looking product team to keep rewards offerings on-trend, in-tune and pushing emotional buttons. Develops strategic direction and manages sterling implementation. Orchestrates magical client, customer and partner experiences. Inspires engagement and brand loyalty.
Creative Solutions Director
Heads a masterful team of designers, writers and developers to create fresh, compelling engagement experiences. Years of big brand work gives a sharp edge to strategy, content and delivery. Always alert to new, better ways to engage.
Manages a focused, efficient warehouse team in single-minded pursuit of meeting and exceeding client service level agreements. Skilled people manager and diligent quality monitor. Capable facilitator of seamless rewards delivery.